Special Episode: Google Antitrust Case and the Future of Ad Tech for Publishers with Jason White
Jason White, Chief Product & Technology Officer at The Arena Group, discusses the implications of the Google Antitrust case from a publisher's point of view.
Publishers may find new opportunities in the wake of the Google antitrust case, but the changes will take a long time. Long-tail publishers stand to benefit from emerging companies, while increased data sharing will enhance market transparency.
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