Our inaugural Marketecture podcast with Ari Paparo and Zach Rodgers from Marketecture, along with Eric Franchi from Aperium Ventures.
Each week we'll bring you the latest news and perspective about advertising technology, trends, and insights, along with special guests.
In this episode:
• Transmit.live acquisition (https://www.businesswire.com/news/home/20230105005296/en/Transmit.Live-Announces-Strategic-Transaction-Led-by-LionTree) for $350 million
• Madison Logic acquisition (https://www.reuters.com/markets/deals/bc-partners-acquire-account-based-marketing-firm-madison-logic-2022-12-29/) for $750 million
• Facebook's huge GDPR fine (https://nypost.com/2023/01/04/meta-fined-414m-in-europe-over-facebook-instagram-targeted-ads/)
• The Trade Desk's oddly-named (https://digiday.com/media/the-trade-desk-attempts-to-woo-advertisers-at-ces-with-galileo-a-bid-to-chart-the-open-internet-without-cookies/) data onboarding product
Visit Marketecture.tv (https://www.Marketecture.tv) to join our community and get access to full-length in-depth interviews.
Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.
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