Fundraising for ad tech is difficult in any environment. But these brave CEOs have jumped right in. Eric and Ari are joined by Mathieu Roche of ID5 and James Avery of Kevel to talk about the current fundraising environment.
Also in this episode:
• The "other" Google antitrust case moves ahead (https://twitter.com/adamkovac/status/1687529282028122112)
• Freewheel ties up (https://twitter.com/AdTechExplained/status/1687172575796023296) with Magnite
• Cadent is sold to PE (https://www.businessinsider.com/novacap-acquires-tv-adtech-company-cadent-private-equity-2023-8)
• X adds IAS pre-bid (https://www.cnbc.com/2023/08/08/elon-musks-x-aims-to-win-back-advertisers-signs-deal-with-ias.html)
Visit Marketecture.tv (https://www.marketecture.tv/) to join our community and get access to full-length in-depth interviews.
Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.
Copyright (C) 2023 Marketecture Media, Inc.
