Keith Gooberman of Programmatic Mechanics joins us to tell us how and why he built a new DSP and how this involves roaming packs of dentists.
Also:
• JoeZ is back (https://www.businessinsider.com/mediamath-founder-joe-zawadzki-project-phoenix-buy-bankrupt-company-2023-8?r=US&IR=T)
• The Cognitiv juggernaut (about:invalid#zCSafez)
• Are MFA sites actually bad, or no (https://digiday.com/marketing/the-case-for-and-against-made-for-advertising-sites/) ?
Visit Marketecture.tv (https://www.marketecture.tv/) to join our community and get access to full-length in-depth interviews.
Marketecture is a new way to get smart about technology. Our team of real industry practitioners helps you understand the complex world of technology and make better vendor decisions through in-depth interviews with CEOs and product leaders at dozens of platforms. We are launching with extensive coverage of the marketing and advertising verticals with plans to expand into many other technology sectors.
Copyright (C) 2023 Marketecture Media, Inc.
