Sourcepoint is a consent management platform, which enables customers to communicate with users about their data privacy preferences. To optimize the collection of consent in a fragmented compliance environment, Sourcepoint uses A/B testing, geotargeting, frequency capping, and other features. In our interview, CEO and founder Ben Barokas walks Ari Paparo through the platform and use cases.
This episode includes a DEMO.
This is a free excerpt from the full conversation. To see the longer version of this video, become a Marketecture member and watch the full video here:
https://www.marketecture.tv/programs/sourcepoint-ben-barokas
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