Sourcepoint - Privacy and consent tools for media companies (Demo included)

Sourcepoint is a consent management platform, which enables customers to communicate with users about their data privacy preferences. To optimize the collection of consent in a fragmented compliance environment, Sourcepoint uses A/B testing, geotargeting, frequency capping, and other features. In our interview, CEO and founder Ben Barokas walks Ari Paparo through the platform and use cases.

This episode includes a DEMO.

This is a free excerpt from the full conversation. To see the longer version of this video, become a Marketecture member and watch the full video here:

https://www.marketecture.tv/programs/sourcepoint-ben-barokas

Marketecture lets you Get Smart. Fast. Over 50 in-depth videos with ad tech, CTV, and marketing technology companies, interviewed by well-known experts like Ari Paparo, Jeremy Kagan, Eric Seufert, Mike Shields, Bryan Barletta, and Zach Rodgers.