In this conversation with Marketecture’s Jeremy Kagan, TikTok Managing Director Ray Cao discusses the company’s products, partnerships, and roadmap for 2023.
This is a free excerpt from the full conversation. To see the longer version of this video, become a Marketecture member and watch the full video here:
https://www.marketecture.tv/programs/tiktok-ray-cao
Marketecture lets you Get Smart. Fast. Over 50 in-depth videos with ad tech, CTV, and marketing technology companies, interviewed by well-known experts like Ari Paparo, Jeremy Kagan, Eric Seufert, Mike Shields, and Zach Rodgers. got its start as a brand advertising vehicle, but it’s quickly spinning up tools for performance marketers, including shopping support, advanced measurement, creative variant generators and more.
