Marketecture: Get Smart. Fast.

Latest videos from Marketecture.

July 6, 2022

What’s a clean room? CEO Brian Lesser discusses InfoSum’s data collaboration platform

In this conversation with Ari Paparo, Brian Lesser walks us through his company’s data collaboration platform, parsing terms like “data bunker” and “zero trust” and describing how InfoSum handles identity, onboarding, and compliance. And he details use cases for data enhancement, advertising, and analytics. This is a free excerpt from…

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July 6, 2022

Magnite - Revenue and workflow tools for CTV’s supply side

Magnite Chief Revenue Officer Sean Buckley talks with Mike Shields about Magnite’s products for CTV and video monetization, assembled through the merger of Rubicon Project, Telaria, SpotX and SpringServe. This is a free excerpt from the full conversation. To see the longer version of this video, become a Marketecture member…

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July 6, 2022

What is Marketecture?

The founders of Marketecture, Zach Rodgers and Ari Paparo, in conversation about the goals of the project, why it was built, and where it is heading. Marketecture lets you Get Smart. Fast. Over 50 in-depth videos with ad tech, CTV, and marketing technology companies, interviewed by well-known experts like Ari…

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